MindTrek - Theory of Open innovation
troppone posted to #seminaarikannu 02.10.2009 (fi)
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Henry Chesbrough, 2003 theory of open innovatinoHenry Chesbrough, 2006West & Gallagher, 2006Gassmann, 2006"Research waste" mentionedWhy:- business opps- customer understanding- community building- potential innovators- potential fast profit growthGassman & Enkel (archetypes) Outside-in - integrating external knowledge & ideas Inside-out - take idea Coupled processesOpen innovation is over-performing!!"PhD students are smart and cheap" (Philips knows this!)"open innovation" doesn't mean "for free" in Marko's context
troppone commented on posted to #seminaarikannu 02.10.2009 (en)
actually he said it was INTEL who knows that PHD's are cheap....
andreuchis commented on posted to #seminaarikannu 02.10.2009 (fi)
